Responsible Outreach Rules

Last updated: October 7, 2026

When you connect Gmail, Plug can send a pitch from your own address — one brand at a time, and only when you press Send. You agree to these rules once, when you connect, and they apply to every pitch you send that way. They sit alongside our Terms of Service and Privacy Policy.

The rules

  1. Contact only recipients who have invited, consented to, or are appropriately designated for the type of inquiry you're sending.
  2. Send individually relevant messages.
  3. Do not use Plug for unsolicited bulk email or spam.
  4. Do not use purchased or bulk-scraped mailing lists with Send from Plug.
  5. Respect requests from recipients to stop contacting them.
  6. Do not try to get around Plug's outreach limits.
  7. Do not create more than one account to get around restrictions.
  8. Follow the email and anti-spam laws that apply to you.
  9. Plug may restrict or switch off Gmail sending when these rules are broken.

What Plug enforces when you send from Gmail

  • 10 first-time pitches in any 24 hours, on every plan. Replies and follow-ups you write in your own inbox don’t count.
  • One at a time. At least 60 seconds between pitches, exactly one recipient per message, and no CC, BCC or mailing lists.
  • One first pitch per address. Plug won’t send a second first pitch to someone you’ve already pitched through Gmail.
  • Your agreement, once. Before your first send — when you connect Gmail — you agree to only contact recipients who accept, have invited, or are appropriately designated to receive this kind of inquiry, and to send individually relevant messages, never spam or bulk email. That agreement covers every pitch you send, and Plug won’t send for an account that hasn’t agreed.
  • Do not contact means do not contact. Every pitch sent from Gmail ends with a one-click opt-out link. When a brand uses it, asks you to stop, or asks Plug to remove them, Plug won’t send to them again.

When the rules are broken

We may pause or switch off Gmail sending on an account, or act under our Terms of Service. A Google account can be connected to only one Plug account.

To report a pitch sent through Plug, write to hello@getplugpro.com.