Brand outreach that tracks itself.
Plug Pro's brand outreach tracker puts every brand you pitch on one worklist with a stage, an open count, and a follow-up date. Sending, opening, replying, and silence move each brand for you: a follow-up is flagged four days after you send, and after two follow-ups and seven quiet days the brand moves to Going cold.
How does the outreach tracker sort the brands I pitch?
You never move a brand by hand unless you want to. Sending, opening, replying, and silence each move it for you.
- To pitchBrands you have saved or added and not sent anything to yet. The default view, so the next pitch is always one tap away.
- Follow up dueSent, no reply, and the clock says it is time: four days after the first send, then every four days.
- Going coldTwo follow-ups out and seven quiet days. Still on the list, but honest about its odds.
- Waiting on replySent and inside the window. The page reports whether the brand has opened it yet.
- RepliedThe brand wrote back. One tap turns the prospect into a deal on your pipeline.
- WonA deal came out of it. The pitch history stays attached to the deal record.
How do I add brands to my outreach list?
Brands from the directory, brands you found yourself, and the spreadsheet you already have all land on the same worklist.
From the directory
Swipe the deck or browse the whole directory, save the brands that fit, and pitch them from the same card.
Add a brand by hand
A brand from a DM, a PR list, or an inbound email: name, contact, and website, added in a few seconds.
Paste a list
One brand per line straight from a spreadsheet, with an optional email and website. They all land on the worklist at once.
Every brand gets its own row, and its own page.
The worklist shows where each brand stands, whether its page is ready, and Track and Send on every row. Tap a brand for its page: the next move, three ready follow-up notes to copy, a reminder date, an AI-drafted follow-up, and the contact.
Captured on a demo account. The brands are fictional.
15 brands, one tap.
Select up to 15 from the worklist and Pitch all with AI drafts every page and message from your rates and each brand's brief. Pitch Run then walks the ready ones, up to 25 a run, one brand per screen. You still send each one yourself.
Captured on a demo account. The brands are fictional.
When should I follow up, and when has a brand gone cold?
Tap I sent it and the clock starts. Four days later the brand shows under Follow up due; each later nudge is flagged four days after the last. Two follow-ups and seven quiet days later it moves to Going cold, still on the list, no longer asking for your attention. The moment it replies, one tap makes it a deal on your pipeline.
- Day 0You send the pitch and mark it sent. The row moves to Waiting on reply.
- Day 4Follow up due. Copy one of three ready notes or draft one with AI; the next is flagged four days on.
- Any dayThe page counts opens, so you know whether you are chasing a brand that read it or one that never did.
- Day 15Two follow-ups out, seven days of silence: Going cold. Revive it later or let it rest.
Outreach questions, answered
Does Plug send the pitches for me?
No. Plug Pro writes the pitch page and the message and keeps the worklist honest, but every send is you, from your own inbox or DMs. Tap I sent it and the follow-up clock starts; Plug never emails a brand on your behalf, so a brand never gets something you did not read.
When does a brand count as going cold?
After two follow-ups and seven quiet days. The first follow-up is flagged four days after you send, each later one four days after the last, and once two are out with no reply for seven days the prospect moves to Going cold. It stays on the list; it just stops asking for your attention.
Can I bring in brands I found somewhere else?
Yes. Add one by hand with its name, contact, and website, or paste a whole list from a spreadsheet, one brand per line with an optional email and website. They join the same worklist and funnel as brands from the directory, with logos filled in when you fire the first pitch.
How do I know a brand opened my pitch?
The pitch page counts its own views, so the brand's row shows Not opened yet or Viewed and how many times, and the per-brand page keeps the history. Plug does not track email opens, only the page, which is the part a brand has to open to say yes.
Is this a CRM?
For brand deals, yes: stages, notes, activity, follow-up dates, and a page per brand with its pitch history and opens. It is built into Plug Pro rather than sold per seat, and the free plan includes it with a cap on sends; Full Access removes the caps and adds pitching up to 15 brands at once with AI.